ass hole fever ?

Part of my job is to research how frequently people search the web for certain words or phrases related to what my company does. The tool I use tabulates 30 days of searches from sites like Yahoo! and displays a list of how many times my keywords were searched in the last month.

So I typed in "asshole" to see what I'd get. I am not surprised by most of the results, but I don't understand how "ass hole fever" is popular enough to be the #2 ranked phrase. I also find it funny that 178 searches were done on the phrase "were you born an ass hole". Here's the complete list:

Count Search Terms
55221 ass hole
10303 ass hole fever
3310 ass hole licking
2267 lesbian ass hole
2187 big ass hole
1893 ass hole fucking
1832 black ass hole
1723 lick ass hole
1708 teen ass hole
1530 ass hole fuck
1480 tight ass hole
1415 gay ass hole
1341 hairy ass hole
1271 ass hole cum
850 asian ass hole
823 mature ass hole
795 open ass hole
794 huge ass hole
781 ass hole fingering
781 ass hole sex
761 ebony ass hole
724 finger ass hole
629 sexy ass hole
615 shemale ass hole
577 spread ass hole
576 ass hole picture
562 ass hole pic
555 cum in ass hole
552 stretched ass hole
519 dirty ass hole
481 ass hole closeup
471 pink ass hole
455 ass hole card game
451 ass hole dildo
446 ass hole lickers
441 wide ass hole
437 eating ass hole
426 extreme ass hole
418 her ass hole
408 fisting ass hole
406 ass hole video
403 deep ass hole
402 lesbian licking ass hole
391 ass hole i'm
374 man ass hole
374 wet ass hole
373 rate my ass hole
365 ass hole fetish
363 ass hole destruction
354 ass hole gape
348 ass hole close up
348 drinking game ass hole
346 male ass hole
339 virgin ass hole
333 no ass hole rule
328 blonde ass hole
324 ass fever.com hole
318 ass hole stretching
316 ass hole gaping
314 nice ass hole
312 youre an ass hole
301 eat my ass hole
291 ass hole cream pie
289 latina ass hole
278 hot ass hole
272 ass hole sluts
266 how to stretch your ass hole
244 woman ass hole
240 amateur ass hole
237 tiny ass hole
230 how to play ass hole
227 fat ass hole
227 spreading ass hole
223 suck ass hole
223 teen tight ass hole
218 nasty ass hole
215 little hole ass
212 ass hole toy
207 shaved ass hole
206 loose ass hole
205 brunette ass hole
205 ass hole porn
201 giant ass hole
194 ass hole lyric
192 bush ass hole
191 old ass hole
187 female ass hole
185 large ass hole
184 filled ass hole
178 were you born an ass hole
175 ass hole sucking
175 tongue ass hole
174 black dick white ass hole
173 milf ass hole
171 massive ass holes
166 ass hole parade
166 sweet ass hole
163 ripped ass hole
162 extreme ass hole fucking
161 ass hole babes